RX Series -
DSC-RX10

Price: HK$7,990

Upon purchase of DSC-RX10 Digital Camera, customer will enjoy a special price of HK$479 to purchase SF-64UX2 XAVCS video format SD card(Worth at HK$799).
 

Image Sensor 
Image Sensor1.0 type (13.2 x 8.8mm) " Exmor R " CMOS sensor, aspect ratio 3 : 2
Number of Pixels[Effective] Approx. 20.2 megapixels [Gross] Approx. 20.9 megapixels
Lens 
Lens TypeCarl Zeiss Vario-Sonnar T*,
14 elements in 11 groups (7 aspheric elements including AA lens)
Focal Length (35mm equivalent)

f=8.8-73.3mm
[Still Image 3 : 2] f=24-200mm
[Still Image16 : 9] f=25-213mm
[Still Image 4 : 3] f=26-220mm
[Still Image 1 :1] f=31-259mm
[Movie16 : 9] f=26-212mm(SteadyShot Standard), f=29-315mm(SteadyShot Active) [Movie 4 : 3]
f=31-259mm(SteadyShot Standard), f=35-386mm(SteadyShot Active)

F-numberF2.8 constant
Focal Range (From the front of the lens)AF (W:Approx.3cm to infinity, T:Approx.30cm to infinity),
Focus Range from the image sensor: AF (W:Approx. 13cm to infinity,
T:Approx. 44cm to infinity)
Camera 
Imaging ProcessorBIONZ X
Total Zoom MagnificationOptical Zoom: 8.3x
Clear Image Zoom:
Still Image: 20M Approx. 2.0x / 10M Approx. 2.8x / 5M Approx. 4.0x / VGA Approx. 15x
Digital zoom:
Still Image: 20M Approx.4.0x / 10M Approx.5.6x / 5M Approx.8.0x / VGA Approx.15x
Movie: Digital Zoom Approx.4.0
Main Features 
Optical Zoom during Movie RecordingOptical Zoom: 8.3x
Focus ModeSingle - shot AF (AF-S) / Continuous AF (AF-C) /
Direct Manual Focus (DMF) / Manual Focus (MF)
Focus AreaWide/ Center/ Flexible Spot (S/M/L)/ Flexible Spot (Tracking Focus)/ Flexible Spot (Face Tracking Focus)
Light Metering ModeMulti Pattern/ Center Weighted/ Spot
ApertureProgram Auto(F2.8/F16) /Manual(F2.8/F16) / Shutter Priority(F2.8/F11) / Aperture Priority(F2.8/F16) / iAuto(F2.8/F11)
Shutter SpeedProgram Auto(1"-1/3200*sec.) / Aperture Priority(8"-1/3200*sec.) / Shutter Priority(30"-1/3200*sec.) /
Manual Exposure(Bulb, 30"-1/3200*sec.) / iAuto(4"-1/3200*sec.)
*At F8 or greater aperture value. Fastest limit at F2.8 is 1/1600sec.
ISO Sensitivity (Still Image)Auto(ISO125-12800, selectable with upper / lower limit),
125/160/200/250/320/400/500/640/800/1000/1250/1600/2000/2500/3200/4000/5000/
6400/8000/10000/12800 (Extendable to ISO80/100),
Multi-Frame NR: Auto(ISO125-25600), 200/400/800/1600/3200/6400/12800/25600
Exposure Compensation+/- 3.0EV, 1/3EV step
SteadyShot[Still image] Optical [Movie] Active Mode, Optical type with electronic compensation (Anti-rolling)
White BalanceAuto / Daylight / Shade / Cloudy / Incandescent / Fluor (Warm White)
/ Fluor (Cool White) / Fluor (Day White) / Fluor (Daylight ) / Flash /
C.Temp., Filter / Custom
WB micro adjustment: G7-M7,A7-B7
Shooting Mode (Still Image)Program Auto/ Aperture Priority/ Shutter Speed Priority/ Manual Exposure/ MR(Memory Recall) 1/ MR2/ Movie Mode(Program Auto,
Aperture Priority, Shutter Speed Priority, Manual Exposure)/ Panorama/ Scene Selection/ AUTO(Intelligent Auto/Superior Auto)
Scene SelectionPortrait, Anti Motion Blur, Sports Action, Macro, Landscape, Sunset, Night Scene, Hand-held Twilight, Night Portrait
PanoramaSweep Panorama
Picture Effect for StillToy Camera, Pop Color, Posterization, Retro Photo, Soft High-key, Partial Color, High Contrast Monochrome,
Soft Focus, HDR Painting, Rich-tone Monochrome, Miniature, Watercolor, Illustration
Picture Effect for MovieToy camera, Pop Color, Posterization, Retro Photo, Soft High-key, Partial Color, High Contrast Mono.,
Creative StyleStandard, Vivid, Neutral, Clear, Deep, Light, Portrait, Landscape, Sunset, Night Scene, Autumn Leaves, Black & White, Sepia, Style Box
Still Image: Number of Recorded Pixels(Image Size)3:2mode:20M(5,472×3,648) / 10M(3,888×2,592) / 5M(2,736×1824) / 4:3mode:18M(4,864×3,648) / 10M(3,648×2,736) / 5M(2,592×1,944) /
VGA / 16:9mode:17M(5,472×3,080) / 7.5M(3,648×2,056) / 4.2M(2,720×1,528)/1:1mode:13M(3,648×3,648) / 6.5M(2,544×2,544) / 3.7M
(1,920×1,920) Sweep Panorama:Wide(12,416×1,856/5,536×2,160)/Standard(8,192×1,856/3,872×2,160)
Dynamic Range FunctionOff, Dynamic Range Optimizer (Auto / Level 1-5), Auto High Dynamic Range: Off,
Auto exposure difference, Exposure difference level (1.0 - 6.0EV, 1.0 - EV step)
Flash ModeFlash Off / Autoflash / Fill-flash / Slow Sync. / Rear Sync. / Wireless(with optional compliant flash)
Flash RangeISO Auto: Approx. 1.0m to 10.2m, ISO 12800: up to Approx. 20.4m
Continuous Shooting Speed (Maximum)Approx.10 fps (Speed Priority Continuous Shooting)
Approx. 2.5 fps (AF-S) (Continuous Shooting)
Monitor 
LCD7.5cm(3.0type)(4:3) / 1,228,800 dots / Xtra Fine / TFT LCD /
Angle Adjustment: Up by approx. 84degrees, down by approx. 43degrees
Brightness Control: Auto / Manual (5 steps) / Sunny Weather mode
Viewfinder0.39-type electronic viewfinder(OLED), 1,440,000dots/ Brightness control: Auto, Manual(5steps between -2 and +2) Field coverage: 100%
Magnification: Approx. 0.70x with 50mm lens at infinity, -1m-1(diopter) (35mm equiv.)
Eye-point: Approx.23mm from the eyepiece, 21.5mm from the eyepiece frame at -1m-1(diopter) (CIPA standard)
Diopter: -4.0 to +3.0m-1
Recording 
Recording Media * w/ Adaptor (not supplied)

Memory Stick Duo, Memory Stick PRO Duo, Memory Stick PRO Duo (High Speed), Memory Stick PRO-HG Duo, Memory Stick Micro*, Memory Stick Micro (Mark2)*, Memory Stick XC-HG Duo, SD Memory Card, SDHC Memory Card, SDXC Memory Card, microSD Memory Card*, microSDHC Memory Card*, microSDXC Memory Card*

Recording File FormatStill Image: JPEG, RAW (Sony ARW 2.3 format), Movie: AVCHD Ver.2.0, MP4
Movie Recording ModePAL/NTSC Selector: [PAL] mode
AVCHD: 28M PS(1,920x1,080/50p) / 24M FX(1,920x1,080/50i) / 17M FH(1,920x1,080/50i) / 24M FX(1,920x1,080/25p) / 17M FH(1,920x1,080/25p)
MP4: 12M(1,440x1,080/25p) / 3M(VGA 640x480/25p)
PAL/NTSC Selector: [NTSC] mode
AVCHD: 28M PS(1,920x1,080/60p) / 24M FX(1,920x1,080/60i) / 17M FH(1,920x1,080/60i) / 24M FX(1,920x1,080/24p) / 17M FH(1,920x1,080/24p)
MP4: 12M(1,440x1,080/30p) / 3M(VGA 640x480/30p)
Storage MediaMemory Stick Duo, Memory Stick PRO Duo, Memory Stick PRO Duo (High Speed), Memory Stick PRO-HG Duo, Memory Stick Micro*, Memory Stick Micro (Mark2)*, Memory Stick XC-HG Duo, SD Memory Card, SDHC Memory Card, SDXC Memory Card, microSD Memory Card*, microSDHC Memory Card*, microSDXC Memory Card*
Interface 
InterfaceMulti/Micro USB Terminal, Hi-Speed USB (USB2.0), Micro HDMI,Microphone(3.5 mm Stereo minijack), Multi Interface Shoe, Headphones
NFC: NFC forum Type 3 Tag compatible, One-touch remote, One-touch sharing
Wi-Fi: Yes (IEEE802.11b/g/n(2.4GHz band))
General 
BatteryRechargeable battery pack NP-FW50
Dimension (W x H x D)129.0 x 88.1 x 102.2mm
WeightApprox. 813g (Battery and Memory Stick Duo are included) / Approx. 755g (Body Only)
PrintExif Print/ PRINT Image Matching (PIM3)
OthersEye AF, Face Detection, Face Registration, Smile shutter, Quick Navi, Digital Level Gauge (pitch and roll), WB Bracket, DRO Bracketing, MF Assist, Peaking, Zebra, Audio Level Display, Audio Out Timing, 4K still image output, Support TRILUMINOS Color
Package1

Price: HK$7,990
DSC-RX10
DSC-RX10
Package2

Price: HK$8,469
DSC-RX10
DSC-RX10
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SF-64UX2_1
64GB, R94/W60, SDXC